I asked AI to design new Portsmouth home, away and third kits for next season - here's what it produced

We asked AI-tool Grok to design Pompey’s home, away and third-away shirts for next season, here’s what was created.

Anticipation is growing amongst some supporters on social media over Pompey’s kit release for next season.

Andy Cullen told The News last month that the Fratton faithful will be able to see the latest offering in July, with the chief executive also revealing club will now be able to influence the ‘core design’ as their partnership with Nike heads into its ninth year.

The excitement of seeing the new home, away and third outfits are one of the most anticipated moments throughout the summer break for many supporters.

So no pressure for whoever has the lead role in designing the fresh look!

As an experiment, we’ve asked the AI tool, Grok, to come up with three new designs which Pompey could don next season.

With the new age of technology very much here, we’ve been provided with a template as well as a detailed explanation behind the home, away and third kits, which Grok has come up with.

Take a look to see whether outfits designed by AI are hits or misses.

Pompey home shirt - and what Grok had to say

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AI-designed Pompey home shirt | X/The News

Core Club Identity

  • Royal Blue as the base colour: This is Portsmouth FC’s iconic traditional home colour, used for the vast majority of their history. It’s instantly recognisable as “Pompey blue”.
  • White side panels + red trim on cuffs and collar: These come directly from the club’s classic colour palette. Portsmouth kits have frequently featured white and red accents alongside the blue, especially in older and more traditional designs.

Cultural & Local References

  • Subtle wave / dotted pattern across the lower half: Portsmouth is a historic naval port city with strong maritime heritage (home of the Royal Navy, HMS Victory, etc.). The wave motif is a respectful, modern nod to the sea and the Solent without being too loud or cartoonish. It adds texture and visual interest while keeping the shirt looking professional and Premier League/Championship level.

Kit Layout Standards

  • Crest on the left chest: Standard for almost all modern football shirts.
  • Nike-style swoosh on the right chest: Most big clubs use manufacturer branding here. I used a clean white swoosh to match common PFC kit aesthetics.
  • White rectangular sponsor bar in the centre: This is where the main shirt sponsor usually sits (e.g. “University of Portsmouth” or a commercial sponsor). It’s a realistic, clean placement used by many clubs.

Pompey away shirt - and what Grok had to say

AI-designed Pompey away shirtplaceholder image
AI-designed Pompey away shirt | X/The News

Main Colour – White

  • White is the classic away colour for Portsmouth FC. Many of their historical and modern away kits use white as the base.
  • It creates strong visual contrast with their home kit (which is traditionally blue) and looks clean/professional.

Blue Wave Pattern (Lower Half)

  • This is the most distinctive feature I added.
  • Portsmouth is a historic naval port city on the south coast of England. The wave pattern is a subtle nod to the sea, the Solent, and the Royal Navy heritage.
  • The gradient blue waves (light to dark) also give the shirt modern depth and movement without being too busy.

Blue & Red Trim (Collar + Sleeve Cuffs)

  • Blue = main club colour.
  • Red = taken from the club’s traditional crest and historical kits.
  • This combination keeps strong brand identity while making the white shirt feel connected to Portsmouth FC.
  • Modern fit with subtle side panels and a premium football kit aesthetic.

Overall Style

  • Clean upper half + patterned lower half = contemporary football design trend (seen in many current Premier League/Championship kits).

Pompey third-away shirt - and what Grok had to say

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AI-designed Pompey third-away shirt | X/The News

Strong Connection to Portsmouth’s Identity

  • Naval Heritage: Portsmouth is a historic naval city (home of the Royal Navy, HMS Victory, etc.). The deep navy base colour and especially the nautical rope/knot pattern directly reference this. It’s a subtle, sophisticated nod rather than a cartoonish anchor print.
  • The Crest: The gold star-and-crescent is the most iconic part of Pompey’s badge. Using gold as the main accent colour elevates it and makes the crest really pop on a dark background.

Practical Kit Consideration

  • Colour Differentiation: Home kit is usually bright royal blue. Away is traditionally white. This deep navy sits in a different space — dark enough to feel like a “third” but still unmistakably Pompey.
  • Versatility: Deep navy works well against most opposition kits and looks sharp under floodlights.
  • Modern Football Trends: Subtle tonal all-over patterns (like the rope lattice) are very popular right now — they look premium in photos and on TV without being distracting or “busy.”

Visual Balance and details

  • Gold + Red + White accents: These pull from Portsmouth’s traditional colour palette (red socks have been a club staple for decades). The thin red piping adds energy and prevents the shirt from looking too flat or one-dimensional.
  • White collar: Keeps it clean and classic — a common touch on smart third kits.
  • Subtlety: The rope pattern is tonal (same family of colours) so it doesn’t overwhelm the shirt. It adds texture and interest up close while looking solid from a distance.

Fan & Commercial Appeal

  • It feels premium and collectible — the kind of shirt fans would actually buy and wear beyond matchdays.
  • Timeless enough that it could age well, but modern enough to fit current Nike/football kit aesthetics.
  • It stands out as a proper “third” option rather than just another blue or white variation.
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