Affordable luxury comes to Boots with Jawhara's new fragrances which cost just £14.99 each


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A new collection of Eau de Parfums inspired by Arabic perfumery is now available online at Boots, with each 100ml bottle priced at £14.99.
Jawhara, a new brand drawing on Arabic perfumery traditions, has launched at Boots with five Eau de Parfums. Each 100ml bottle retails for £14.99.
The range blends ingredients such as oud, amber, musk, vanilla and florals, and they are all designed to be unisex so everyone can choose which one they prefer.
There are five fragrances to choose from. One standout for summer evenings is Sweet Dates. Blending creamy vanilla with raspberry, exotic date and caramelised amber, it delivers a warm, indulgent scent that feels perfect for sunset dinners and cocktails.
For those who prefer something fresher but still luxurious, Golden Nectar combines bergamot, juicy pear, tuberose and vanilla flower with soft musk, creating a brighter scent that feels wearable for daytime exploring.
Meanwhile, Oud Velvet offers a richer, smokier profile thanks to saffron, oud, amber wood and creamy vanilla; a strong choice for anyone who likes bold, statement fragrances. Amberwood Nomad and Sultan Rose round out the collection, offering warm woody and modern floral options depending on your holiday mood.
Aside from affordability, the collection’s packaging exudes a premium feel, featuring sleek black labels, gold accents, and coloured glass bottles that belie their budget price. Choosing a reasonably priced fragrance like Jawhara also alleviates concerns about potential damage or loss during travel, a common worry with high-end perfumes.
The launch coincides with growing interest in Arabian-style fragrances that deliver longer-lasting, more intense profiles than many traditional citrus or light floral options. The bottles feature coloured glass and black labels with gold English and Arabic lettering.
Jawhara fragrances are available now at Boots and you can buy them online for £14.99 per 100ml bottle.
- Please note that delivery charges may apply.


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